Logo In Real Life Notes for a social history of visual identity Castagné and activism

and activism

et bien d’autres choses encore – le résumé de tout un siècle de techniques photographiques

est son meilleur ami et conseiller

But rather than producing a depiction of the often famously art historical scene before him

De la fiction à la théorie critique

Logo In Real Life Notes for a social history of visual identity Castagné and activismAn historical and critical reading of graphic design's icon, the logo, in its actual lived context. This is the untold social history of logo's: where logos start living In Real Life, where they move away from corporate identity manuals and brand guidelines. This is where they do they encounter memes, counterfeits, protests, fashion, pop culture or counterculture more organically. Should we come to another understanding of logo's? The book both